Game Operations
Game Operations (or Game Ops) is pretty much everything that happens during a game--that isn't the actual game! Halftime, in-game promotions, premium give-a-ways, fireworks, mascots--you get the idea.
Links to articles of interest
Dan Migala on Promotions, Sports and Marketing
Faces Behind The Fur
Pat Walker Interview on Gameops.com
Benjamin Hill Talks About Minor League Promotions
Activities
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Web Sites
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