Links to  Recent Sports Marketing Articles

Johnson still trails off the track

Bronx resident to attend NASCAR marketing competition

U of I students making sports their business

The Economics of Sports: An Interview with Roger Noll

Jordan Sneaker Dispute Spotlights College Sponsorship Business

Jersey area offers plenty of opportunities to find jobs in sports

Marketing deals pay off for PC, Brown

 LeBron James does not have to play in New York: Cleveland Cavaliers morning news roundup

After years in the red, the Trail Blazers near the black

 

Mallards’ owner looks to hit marketing goals

A wasteland of TV sports marketing

 

Eagles' Vick gets endorsement deal with Nike Cowboys, Yankees join IMG in college sports marketing venture

Love, hate for Dallas Cowboys steeped in winning, marketing traditions

Visa extends sponsor deal with NFL through 2014

The Reality of Fantasy Sports: An inside look at the entrepreneurial all-stars behind a $1 billion business phenomenon

Nike Golf might have a new pitch man for its products

Jordan enters Hall of Fame still oozing marketing appeal Go Daddy bets big on sports marketing

A rougher game for Carolina Panthers

 

USOC lands key sponsor in P&G

JetBlue becomes official airline sponsor of UT Athletics

Gender Blindness Arrives In Sports Marketing

NFL Teams With Procter & Gamble In a Play for New Kinds of Sponsors

Vick's Return to NFL Casts Light on Corporate Sponsorships

When it comes to clubhouse food, it’s a brand new ballgame

Gender Blindness Arrives In Sports Marketing