11/17/2010 06:57
I’m in early this year on reviewing marketing trends since I presented my predictions on the latest developments at the IDM/DMA North Annual Conference in October 2010. You can view my presentation at the end of this post.
As always I’m interested to hear what you think. What I’ve missed or where...
11/17/2010 06:55
Author Ursula Le Guin wrote that “legends of prediction are common throughout the whole Household of Man. Gods speak, spirits speak, computers speak.” What Ms. Le Guin left out were consumers. Consumers speak too. Volumes if you know how to read them.
Predictive loyalty metrics allow marketers to...
11/17/2010 06:54
The Internet has taken business marketing to a whole different level. Traditional marketing just isn't enough these days. If you have a business and you are thinking of making it big, then you should widen and weigh all the marketing options available these days. Many distinguished businesses...
11/17/2010 06:53
Most lists that come out this time of year take a stab at prognosticating what will happen in various industries during the next 12 months. I'm sure you thought the headline on this article was a typo: Why would anyone be writing about trends in Hispanic marketing 12 to 24 months out?
Well,...
11/17/2010 06:51
“Qualified”, “showing intent to buy”, “high conversion rate” and many other phrases are used to describe search engine marketing. As a $16 billion industry, Search Marketing including SEO (search engine optimization) and PPC ads (pay per click) represent a substantial opportunity for...
11/17/2010 06:50
Use these tips to bring every aspect of your message to a worldwide audience.
2010 is poised to be an exciting year for marketers; trends that have been taking shape over the course of the past decade are creating newopportunities for business owners. The first 10 years of the 21st...
